by Kim Bultsma | Jun 6, 2018 | Espresso Shots, SEO, Websites
How to fix the Yoast SEO plugin bug [ESPRESSO SHOTS] Yoast SEO announced on May 30, 2018, that they accidentally incorporated a bug in their own plugin. While this isn't one of those “your computer is going to die” bugs, it is one that may have affected... 
by Kim Bultsma | Apr 6, 2018 | Content Writing, Copywriting, Websites
Writing successful content: Be raw, be you This post marks the end of our four-part series on rethinking website content in 2018. I couldn’t think of a better way to end it than talking about being authentic in your content writing. Stop being something you’re not... 
by Kim Bultsma | Mar 28, 2018 | All things business, Content Writing, Copywriting, Strategy, Websites
Rethinking website content in 2018, Part 3: The end of sleazy marketing I’m continuing our four-part series on rethinking website content in 2018 by talking about something I am absolutely ECSTATIC about: The end of sleazy marketing. So let’s talk about your role in... 
by Kim Bultsma | Mar 22, 2018 | Content Writing, Copywriting, Strategy, Websites
We’re continuing our four-part series on rethinking websites in 2018 by talking about your role in your customers’ stories. I know we’re supposed to be talking about your new shiny, cutting-edge website, but believe me when I say that this is an important component in... 
by Kim Bultsma | Mar 12, 2018 | Blogging, Content Writing, Copywriting, Strategy, Websites
We’re going to kick off this four-part series on rethinking websites in 2018 by talking about your story. And as much as business owners think it’s all about their 20 years of experience or their vast array of products and services they offer to solve their customers’... 