by Kim Bultsma | Jul 6, 2017 | Content Strategy, Guest Blog Posts, Social Media Tips & Tricks
No doubt you’re using hashtags in your social media, right? Over time, hashtags can become oversaturated – and not always with content consistent with what the hashtag implies. Make sure you check those hashtags frequently and that the hashtag is still...
by Kim Bultsma | Apr 30, 2015 | Content Strategy
Content strategy shouldn’t be a secret. So why do marketers keep their plans so hush-hush? Do they think someone will steal their ideas? Copy them? I’d be flattered…because I came up with it first. And content strategies are only as good as the ideas...